SESSION.SALON is a KEVIN.MURPHY higher education program inspired by the infectious energy of behind-the-scenes work and Kevin Murphy’s editorial career. It offers top salon talent an immersive, interactive journey where stylists can explore the editorial world, hone advanced communication techniques, and channel their creativity to elevate their craft and client experiences.

The rebrand delivered exceptional results, strengthening KEVIN.MURPHY’s reputation as a leading ‘professional’ haircare brand in preparation for expansion into new sales channels. It emphasized the brand’s commitment to hairdressers while enabling the launch of DTC and marketplace opportunities without compromising relationships within the salon industry.

Identity, Content & Launch Campaign:
CD: Kevin Murphy & Larry Paul AD: B. Espinosa

Motion & Model Photography:
O’Roarke & Gates

Production:
Nathan Gorman

Hair Directors:
Kevin Murphy, Kate Reid, Wade Blackford & James Nicholson

Makeup:
Kenneth Higgins

Fashion & Styling:
Emily Ward

Product Photography:
Photographer: Paul Tillinghast Prop & Set Stylist: Andrew Spargo