COMPANY TERVEER TITLE CREATIVE DIRECTOR ROLE CORPORATE IDENTITY, BRANDING, NAMING SYSTEM, COPYWRITING, FRAGRANCE DEVELOPMENT, PACKAGE DESIGN, INTERACTIVE DESIGN 

TERVEER : LUXURY FINE FRAGRANCE

The founders of Alora Ambiance, scent experience trailblazers of reed diffuser home fragrance, reached out to Larry to collaborate on a fine fragrance collection named after their mother. The directive was to create a brand and offering that was sleek, minimal and portable making the focus on the scent journey. We partnered with European fragrance house, DROM, on the development of 4 concentrated oil blends using nature-identical ingredients. The collection launched exclusively with Barney’s New York nationwide.

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CONTENT : CREATIVE DIRECTION & PRODUCTION

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SESSION.SALON : REBRAND